Poppy Corn
The challenge
The main challenge for us was to design a graphic line that not only reflected the customer's requests, but that was also distinctive and easily recognizable. The customer wanted a brand that would contrast strongly with those already on the market, with a strong visual identity and a playful and colorful look. This has also extended to the creation of a logo and materials to support the brand image (bags, papers, grinders, lighters) as well as to the creation of a lively and dynamic e-commerce site.
The solution
To face this challenge, we decided to deviate from traditional design schemes, freeing our creativity and imagination. We have created a unique, playful and attractive graphic line, which perfectly reflects the vibrant and daring personality of the Poppy Corn brand. This creative guideline then pervaded all aspects of the brand, from supporting materials to the corporate image, to the e-commerce site.
The result
The result is a vibrant brand that stands out in a very competitive sector such as that of legal cannabis. Thanks to its catchy name, its bold and distinctive visual identity, and its intuitive and colorful e-commerce platform, Poppy Corn has enjoyed great success, significantly differentiating itself from the competition. Poppy Corn's positive customer feedback and market reception confirm its success.
