Seddys
The challenge
Seddys, a cutting-edge brand in the field of custom sneakers and personalized fashion, was faced with the challenge of refounding its e-commerce platform. The goal was to create a site that fully reflected the quality and uniqueness of its offers, overcoming the limitations of a previous e-commerce that had problems of mobile optimization, confusing layout, and difficulties in managing payments and the backend.
The solution
We started by creating a solid structure for the site, setting the stage for an intuitive user experience. Next, we focused on the graphic style, developing a mockup that embodied the fundamental principles of Seddys: creativity, innovation and uniqueness. This new design not only addressed the problems of the previous e-commerce but also raised the visual identity of the brand, making it more consistent with the values and aesthetics of Seddys.
The result
The result was a transformed e-commerce, which strengthened Seddys' online presence. The new site offers a better user experience, with simple but dynamic layouts that facilitate navigation and encourage conversions. The new platform faithfully reflects the essence of Seddys, exceeding expectations and presenting the brand in a new and more flattering light.