Budground
The challenge
Our challenge was to create a brand of CBD products that could emerge in the UK market. In addition to building a unique identity for Budground, we had to deal with the intricate aspect of regulating the e-commerce of CBD products, including the adjustment to specific payment gateways and compliance with product information regulations.
The solution
We have gained a deep understanding of the essence of the Budground brand through intensive collaboration with the customer. From this, we developed a name, a logo, a coordinated image, an e-commerce that complies with regulations, a packaging design that reflected the brand and a communication strategy on social media ready to be activated.
The result
The collaboration with Budground has led to the creation of a strong brand in the CBD products scene. We have created a functioning and compliant e-commerce, a packaging with a unique design and a consistent, ready-to-use social media presence. Budground, thanks to our holistic approach, is now a complete brand experience and a relevant player in the CBD market.
